Strategy
We develop a direction for your brand by finding its voice and its story. As content specialists, we seek first to understand your target audience and what motivates them. Once we know this, we analyse your competition, finding out what they are saying (and not saying). From here, we can finally develop your brand’s messaging: a unique expression that creates maximum impact.
For long-term projects, our strategy services also include the selection of ideal channels or platforms and project management services.
Integrated Solutions
We leverage a strong network of creative professionals who are curated to create a team suited to your brand’s business and project needs. We then run integrated branding projects involving all these moving parts, managing the project while fiercely protecting the story of your brand and how it is told.
To date, we have managed projects which have involved design, web development, public relations, videography, photography and portal management services.
Content Creation
Thanks to a network of over 50 freelance writers, we are able to provide long-term content creation services to our clients covering all forms of content including formal (press releases, speeches, letters), consumer-centric (marketing collaterals, website copywriting, newsletters, social media) and even SEO-driven content for web-based blogs.
Our clients work with us as we are able to seamlessly provide for all content needs on a yearly basis, at long-term retainer rates.
Digital Marketing
Effective digital marketing goes hand in hand with quality content, and our digital marketing specialists ensure that the right content goes out to the right audience, at the right time.
Our digital marketing experience includes but is not limited to Facebook advertising, Google AdWords campaign management, Google Display Network campaigns and YouTube advertising.